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About
Asele is a creative design studio passionate about finding solutions that make a difference.
Based in the U.S. and founded by Lesa and Kyler Wilson, we deliver websites you fully own and can operate your way. We craft brand identities and business strategies that foster growth. We also offer hands-on training, giving you the tools to promote your brand confidently. With 94% of first impressions driven by design, our work drives real results.
Lesa Wilson
Lead Designer
Lesa’s love for design was sparked at 14, blending art with impact. With more than a decade of experience in photography, web development, and strategy, she launched Asele Creative in 2022 to create visuals that connect deeply with people, all while raising three kids with Kyler. Her mission: turn your ideas into designs that captivate.
Kyler Wilson
Customer Success Champion
Kyler, Lesa’s partner in work and life, ensures every client feels valued. His customer service expertise and coaching make your journey seamless. He’s here to empower you with confidence and control.
Web Design & Development
We build custom, mobile-friendly websites tailored to your brand. Delivered in 2–3 weeks with Search Engine Optimization (SEO), you get full ownership to edit and manage freely.Branding & Strategy
From logos to marketing plans, we craft cohesive identities that resonate.
What are identities? They are the personality that a brand or business embodies. Think of Apple or Nike, they stand out from the competition because of their strong branding. From the fonts, colors, logo, to the tone of voice and words a brand uses to communicate over social media, and their product packaging. All these things are precisely tailored to differentiate and to attract the exact type of customer that is most likely to love their product. Our services include brand guides, custom logos, marketing strategy development, voice development, and competitive analysis (and much more). Feel free to sign up for a free consultation to discuss your business goals.Education
Master your Wix website with personalized training. Our 1-hour sessions with Lesa Wilson teach everything from basic edits to advanced features, saving 75–85% on costs and 80–95% on update time. Have an issue with your site? Give us a call, and Lesa can either walk you through how to fix it or she will take care of it for you.Print & Graphic Design
Stand out with business cards, brochures, or social media graphics. Our designs grab attention, ensuring your brand shines in any market.
Why Our Approach Drives Results
At Asele Creative, we don't just create, we empower with proven strategies.
Here's a deeper look at the key statistics powering our services, backed by industry-leading research:
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94% of first impressions are shaped by web design: This comes from a foundational study by Taylor & Francis Group, and reported by Forbes, highlighting how visual appeal influences user trust in milliseconds. In our web design process, we prioritize this to ensure your site captivates immediately, reducing bounce rates and boosting engagement.
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Up to 132% increased revenue from professional website redesigns: Based on aggregated case studies and User Experience (UX) benchmarks, a well-optimized site can deliver massive Return on Investment (ROI). For example, HubSpot reports that redesigns focusing on user experience can improve time on site by 84% and revenue by up to 132%, as seen in real-world optimizations. We apply these principles to custom builds, helping businesses scale without ongoing dependencies on web developers.
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Up to 23% revenue boost with cohesive branding: Consistent branding across channels builds recognition and trust, leading to higher sales. This stat is from Marq's (formerly Lucidpress) "State of Brand Consistency" report, surveying hundreds of marketers. Our branding services, including guides and strategies, ensure uniformity that drives this growth.
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82% of customers stay loyal to brands that share their values: In today's market, alignment fosters retention. Yotpo's loyalty research, echoed in Capital One's consumer surveys, shows consumers prioritize value-driven brands. We craft brand stories and voices that resonate authentically, turning one-time clients into lifelong loyal customers.
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Up to 85% cost savings over five years with self-management: Derived from industry averages (e.g., agency retainers vs. DIY tools), this allows businesses to avoid $3,600+ annual fees. Hostinger's 2025 web stats confirm similar savings through empowerment. Our education sessions equip you to manage independently, maximizing long-term value.
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Up to 95% time saved on updates with self-managed sites: Agency processes can take days, if not weeks; self-edits take minutes. HubSpot benchmarks show 80-95% efficiency gains with user-friendly platforms. We include training to make this seamless, freeing you for growth.
Why Choose Asele Creative?
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Full Ownership: Get all files, logins, and domains—no agency lock-in, empowering your independence.
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Premium Care: Always-available support with personalized service.
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Fast Turnaround: Stunning results in 2–3 weeks to keep you competitive.
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Empowerment: Training gives you control over your brand’s future.
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Proven Expertise: Our designs deliver results for businesses across the U.S.
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Privacy Policy
Effective Date: October 2025
At Asele Creative, we value and respect your privacy. This Privacy Policy outlines the information we collect, how we use it, and the choices you have regarding your personal data. By accessing or using our website (aselecreative.com), you consent to the terms of this Privacy Policy.
1. Information We Collect
1.1 Personal Information:
We may collect personal information such as your name, email address, phone number, and any other information you voluntarily provide to us when you contact us or use our services.
1.2 Cookies and Usage Data:
Our website may use cookies and similar tracking technologies to collect usage information, such as your IP address, browser type, device information, and pages visited. This information helps us improve our website and provide a better user experience.1.3 Third-Party Integrations:
In connection with our use of Facebook/Instagram/Meta ads, Google Analytics, and Google Business Profile, we may collect and process data such as user behavior, demographics, and interaction with ads. This helps us track progress and optimize our marketing strategies.
2. Use of Information
2.1 Providing Services:
We may use your personal information to respond to your inquiries, provide the requested services, and communicate with you about our services, updates, and promotions.
2.2 Analytics and Improvements:
We may use the information collected through cookies and usage data, as well as third-party integrations, to analyze trends, monitor website performance, and improve our website's functionality and content.
2.3 Targeted Advertising:
We use data from Facebook/Instagram/Meta ads to run targeted ad campaigns. This helps us reach users who may be interested in our products and services, such as t-shirts and other merchandise.
2.4 Legal Compliance:
We may use and disclose your information when required to comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
3. Data Sharing and Disclosure
3.1 Third-Party Service Providers:
We may share your information with trusted third-party service providers who assist us in operating our website and providing our services. These service providers are obligated to maintain the confidentiality and security of your personal data.
3.2 Business Transfers:
In the event of a merger, acquisition, or sale of assets, your personal information may be transferred to the acquiring entity. We will notify you via email or a prominent notice on our website if such a transfer occurs.
3.3 Legal Requirements:
We may disclose your personal information if required to do so by law or in response to valid legal requests, such as subpoenas or court orders.
4. Data Security
We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. However, no data transmission over the internet or electronic storage system can be guaranteed to be 100% secure. Therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.
5. Your Choices
5.1 Opt-Out:
You have the right to opt-out of receiving promotional communications from us by following the instructions provided in section "8. Contact Us" below, or contacting us directly.
5.2 Cookies:
Most web browsers allow you to control cookies through their settings. You can choose to accept or decline cookies. Please note that disabling cookies may affect your experience on our website.
6. Children's Privacy
Our website and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete the information promptly.
7. Changes to the Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. We will notify you of any material changes by posting the updated Privacy Policy on our website or through other means of communication.
8. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at aselecreative@gmail.com.
This Privacy Policy applies solely to information collected by our website and does not cover information collected by any third-party websites or services that may be linked to or from our website. We encourage you to review the privacy policies of those third parties before providing any personal information.
By using our website, you acknowledge that you have read and understood this Privacy Policy and agree to its terms. If you do not agree with the terms outlined in this Privacy Policy, please refrain from using our website or providing any personal information.
While we strive to protect your personal information, it is important to note that no method of transmission or storage is completely secure. Therefore, we cannot guarantee the absolute security of your personal information. We encourage you to take precautions, such as using strong passwords and keeping your login credentials confidential.
If you believe that your personal information has been compromised or if you have any concerns regarding the security of your data, please contact us immediately so that we can investigate the issue.
We are committed to complying with applicable data protection laws and regulations, including the General Data Protection Regulation (GDPR) for individuals located in the European Economic Area (EEA). If you are a resident of the EEA, you have certain rights regarding your personal data, including the right to access, rectify, or erase your personal information. To exercise these rights or for any data protection inquiries, please contact us using the provided contact information.
This Privacy Policy represents our commitment to safeguarding your privacy and maintaining your trust in us. We will regularly review and update this Privacy Policy to ensure its accuracy and relevance. We encourage you to revisit this page periodically to stay informed of any changes.
Thank you for taking the time to read our Privacy Policy. We appreciate your trust in Asele Creative and are dedicated to protecting your privacy and providing a secure online experience.
